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Veteran-Owned. Family-Built.

Veteran-Owned. Family-Built.

A group of ten fitness athletes posing together in a gym, wearing matching dark red athletic t-shirts with a circular logo on the chest.A group of ten fitness athletes posing together in a gym, wearing matching dark red athletic t-shirts with a circular logo on the chest.

Roll Gear was founded by two Navy veterans who brought the values of military service onto the mat: discipline, accountability, and doing things the right way.

The brand began with a military line built to honor the people who serve. The discount we extend to military, veterans, and first responders does not expire. It is not a sale. It is a standard.

15% off, every order

Verified military, veterans, and first responders take 15% off anything in the store — rash guards, spats, shorts, hoodies, accessories, the Military Tribute Series, everything. No minimum order. No expiry date. Use it every time you shop.

How to use it

  1. Add what you want to your cart.
  2. In the cart, tap Verify with GovX ID.
  3. GovX checks your status and sends you back to your cart with the 15% applied.

Verification runs once per order and takes a minute. You verify with GovX directly — Roll Gear never sees your documents.

Who qualifies

Military, veterans, and first responders. GovX ID confirms eligibility.

Unit, department, and academy orders

Outfitting a team instead of yourself? Unit and department pricing is better than the individual discount, and it starts at 12 pieces. Start on our Team, Gym & Unit page and we'll quote you within 24 hours.

Roll Gear tribute designs are independently created by a veteran-owned business and are not affiliated with, endorsed by, or sponsored by any branch of the U.S. Armed Forces or any government agency.